Did you know that 75% of consumers recognize a brand by its logo? A logo is more than just a graphic element on your website, It is the face of your website, a symbol that represents your brand, your identity, communicate your values, and attract your target audience.
In the digital age, where first impressions are often formed within seconds, having a well designed logo is crucial for creating a memorable and professional online presence.
Creating a logo that suits your WordPress website is not always easy. However, if you got a logo that you think is now perfect for your site and you want to change it on your WordPress site but don’t know how, you’re in the right spot. In this guide, I will show you how to change logo in WordPress in multiple ways/methods.
When and Why to Change Your WordPress Logo
Before diving into the methods of changing site logo, it’s essential to understand why changing your WordPress logo can be a smart move. Here are a few reasons:
Rebranding: If your business or website has recently undergone a rebranding, updating your logo in WordPress site is crucial in maintaining consistency in your online presence.
Seasonal or Occasional Changes: Sometimes, for special events, sales, or holidays, you might want to change your logo temporarily to match the occasion. This can be a fun and engaging way to connect with your audience and show that your website is dynamic and responsive to current events.
Refreshing Up Your Site: A new logo can give your website a fresh, updated look, making it more appealing to your audience. As design trends evolve, you may find that your old logo no longer fits the modern aesthetics. So a refreshed logo can breathe new life into your site and attract more visitors.
Now that we understood when to change logo on your site, here are four different methods to change your logo in WordPress, you can pick the one that’s easiest or works best for you
1) Change Logo in WordPress Theme Customization
One of the easiest and most common way to change your logo in WordPress is through the theme customization settings. Most WordPress themes have a built-in option to upload or change your logo in WordPress customization. Here are the steps to follow:
Step:1
Log in to your WordPress dashboard and go to Appearance > Customize. In the left sidebar, look for a section named Site Identity or Header builder or something similar. Different themes may have different names for this section, I am using astra so I have Header Builder Tab.
For some reasons if your customizer is not loading, you can fix it with the help of this guide.
Step:2
So, open Header Builder tab, inside this section, you’ll find Site Title & Logo. Click on it and there you will find options to change your site title, tagline, and logo. To upload a new logo, click on the Change Logo button, you can choose to upload an image from your computer or select one from your media library.
Note: Ensure you select the right dimensions, format, and quality for the best results.
You might notice some customization choices for the logo and you can adjust them based on what you like, however if you want to change logo size, I have a dedicated guide on it.
2) Change Logo in WordPress Template Part Editor
The template part editor is a new feature in WordPress that allows you to edit and customize the reusable parts of your theme, such as the header, footer, sidebar, etc. If you are using WordPress default theme like twenty-twenty three etc, then you can use the template part editor to change your logo in header.
To change it, you have to follow the exact steps mention below:
First, access WordPress Template Editor by going to your WordPress dashboard > go to Appearance > Editor. Once the editor is opened, select Template Parts > click on header > click edit icon, this is where your logo is typically located.
You will see the header layout of your theme in the editor. There, you can add a new logo block or replace the existing one with your desired logo image. You can also drag and drop the logo block to change its position in the header.
Also read: How to change header background Color in WordPress
Finally, customize the logo block settings, such as alignment, spacing, and responsiveness, to ensure it fits with your website’s design.
There, add a new logo block or replace the existing one with your desired logo. Customize its settings, such as alignment, spacing, and responsiveness, to ensure it fits with your website’s design.
Not all WordPress themes have the option to change their template parts, and in some themes, you can’t even change the logo in their customization (although 95% of themes allow this). So, I’m providing a third method that works on any theme, regardless of any restrictions. This method is also simple to use.
3) Change Logo with CSS Code
If you are facing limitations in changing your logo with previous methods, you can then use CSS code. This method allows you to change logo without relying on theme settings. Here’s how you can change your logo with CSS:
You should start by identifying the class name associated with the logo element. This class name will allow you to specifically target the logo using a CSS selector. To do so, navigate to your live website and right-click on the logo, select Inspect and there within the developer tools, locate the Styles tab.
In this tab, you will find the class name associated with the logo element. Simply copy this class name. Now, go to your WordPress dashboard > Appearance > Customize > Additional CSS. Here paste the below code:
.site-logo img { content: url(https://example.com/new-logo.png); }
Here replace .site-logo img with the class name you just copied from inspect element. You can also apply various styling CSS code like in the below code, you can change logo size and add shadow to the logo:
.logo { width: 200px; height: 200px; box-shadow: 0 0 10px black; }
Or to make your logo rotate and scale on hover, you can use the following code:
.logo { width: 200px; height: 200px; transition: transform 0.5s; } .logo:hover { transform: rotate(360deg) scale(1.2); }
4) Changing Logo Through WordPress Page Builders
Page builders allow you to create and customize your website layout using a drag-and-drop interface. Some popular page builders are Elementor, Beaver Builder, Divi, etc. If you are using a page builder to design your website, you can also use it to change your logo easily.
The exact steps may vary depending on the page builder you are using, but the general steps are same. Here is an example of how to change your logo size using Elementor:
Go to Templates > Theme Builder in your WordPress dashboard. Click on the Header tab and select the header template you want to edit. From there you will be redirected to the Elementor editor, where you can see your header layout.
Now to change your logo, click on the logo element and go to the Content tab in the left sidebar. There, you can choose to upload a new logo image from your computer or media library.
Bonus Section: Creating Logo For Your WordPress Site
Creating a logo for your website is important for brand recognition. You can use online logo makers like Canva, Looka, or Hatchful for quick and simple designs. Ensure your logo aligns with your brand’s identity and values.
Seeking feedback and hiring a professional designer are options to refine your logo. You can find talented logo designers from Upwork, Fiverr and other freelancing platforms. Remember, simplicity, versatility, and reflection of your brand are key principles for a successful logo.
FAQ( How to Change Logo in WordPress )
How do I change the logo in WordPress?
To change the logo in WordPress, go to your WordPress Dashboard, navigate to Appearance > Customize, there look for the Site Identity or similar option( maybe header ) click on it and change logo there, you can upload a new logo or choose the one from your media library.
What image format should I use for my logo?
It’s recommended to use image formats like JPEG, PNG, or SVG for your logo. JPEG and PNG are commonly used for regular pictures, while SVG is a vector format, which is ideal for logos as it can be scaled without losing quality.
What size should my logo be for optimal display in WordPress?
The ideal logo size can vary depending on your design preferences, but a good starting point is to make it about 1200 pixels wide and 400 pixels tall. This size usually looks good on most themes and devices.
Can I change the logo on a mobile version of my WordPress site separately from the desktop version?
Many WordPress themes are responsive and automatically adjust the logo size for mobile devices. However, if you want separate logos for desktop and mobile, you can used the below CSS code to have a different logo on mobile:
@media only screen and (max-width: 600px) { .site-logo img {
content: url(https://example.com/new-logo.png);
}}
Change the class name with your actual class for logo.
Can I use a text-based logo in WordPress?
Yes, you can use a text-based logo. In fact, many websites opt for a text-based logo using custom fonts or typography to maintain a clean and simple design.
Wrapping it Up
Changing your website’s logo in WordPress can be a significant step in rebranding, updating, or refining your online presence. Whether you prefer the user-friendly approach using WordPress Customizer, the flexibility of the Template Editor, the power of CSS code or the drag and drop interface of page builders, I have outlined the best methods to change logo on every WordPress Theme.
I hope this guide helped you learn how to do it easily and effectively. If you have any questions or feedback, please let me know in the comments below. Thank you for reading…!